Best Practices

L:A Bruket is a small Swedish company that produces skincare and home goods using natural and organic ingredients.

“Natural ingredients don’t only benefit us, they also benefit our planet. Unlike synthetic ingredients they don’t require animal testing nor have complex and polluting production methods.” (source: https://www.labruket.com/en-eu/pages/sustainability )

Besides using this type of ingredients, they also use refilling packaging in order to produce less packaging waste.

Also, L:A Bruket donates part of their profit to organizations such as CleanSea or Naturarvet. “L:a Bruket has decided to pledge 5% of net worldwide sales across our full Spruce product line to Naturarvet, a Swedish charity who collects money to buy old-growth forest land, protecting it indefinitely.” (source: https://www.labruket.com/en-eu/pages/sustainability )

L:A Bruket prioritizes sustainability throughout their business operations, including their packaging materials and practices. L:A Bruket uses sustainable and biodegradable packaging materials, such as glass, paper, and plant-based plastics, for their products. By using sustainable materials, L:A Bruket reduces the environmental impact of their packaging and ensures that their products are not contributing to the growing problem of plastic pollution in the environment. They also use minimal packaging, which further reduces their environmental impact and promotes sustainable consumption. Additionally, L:A Bruket encourages customers to recycle their packaging or reuse their glass containers. By doing so, they promote sustainable consumption and ensure that their packaging materials are being used to their full potential. This not only reduces waste but also helps to conserve resources.

To minimize the environmental impact of transportation, L:A Bruket sources their ingredients locally and produces their products in Sweden. This helps to reduce transportation emissions and promotes sustainable consumption by creating products that are locally sourced and produced. Additionally, L:A Bruket uses carbon-neutral shipping for their online orders through partnerships with sustainable shipping providers. This further reduces the environmental impact of their operations and ensures that their products are being shipped in the most sustainable way possible.

Pollution; waste; biodiversity loss; deforestation

L:A Bruket has increased its turnover from 59520€ in 2019 to 85465€ in 2021. Hence, the company is showing good performance in the last years. (source: https://www.largestcompanies.com/company/La-Bruket-AB-1112354/closing-figures-and-key-ratios?currency=SEK )

• Lowering of the company’s carbon footprint
• Increased investment in donation percentages
• Increased investment in innovation for producing more sustainable products

COSMOS certification

The biggest challenge may be the fact that natural and sustainable products are more expensive in comparison to other products. This can be a barrier for some consumers. Nevertheless, consumers with high environmental awareness will definitely choose brands like L:A Bruket, which provides them with a specific but loyal target group. The quality of the product compensates for the price.

L:A bruket skincare – official site. (n.d.). https://www.labruket.com/en-eu (Accessed 6th of June 2023)

Largest Companies ©. (n.d.). L:A bruket AB. https://www.largestcompanies.com/company/La-Bruket-AB-1112354/closing-figures-and-key-ratios?currency=SEK (Accessed 6^th of June 2023)